Roland Barthes on the Velvet Underground
The writerly text is a perpetual present, upon which no consequent language (which would inevitably make it past) can be superimposed; the writerly text is ourselves writing, before the infinite play of the world (the world as function) is traversed, intersected, stopped, plasticized by some singular system (Ideology, Genus, Criticism) which reduces the plurality of entrances, the opening of networks, the infinity of languages…[T]he goal of literary work (of literature as work) is to make the reader no longer a consumer, but a producer of the text.
–Roland Barthes, S/Z
The Velvet Underground’s first album only sold a few thousand copies, but everyone who bought one formed a band.
–Brian Eno (maybe)